To assist in the development and execution of the marketing strategy. Building brand awareness through effective marketing and communication to achieve business objectives.
Social Media:
Manage social media channels:
- Plan and monitor the Firms ongoing presence on social media
- Research and collaborate with internal stakeholders to develop social media content and thought leadership
- Manage published content across social media platforms
- Engage with social media followers, respond to posts in a timely manner, and monitor client feedback.
- Monitor social media trends, tools, applications, channels, design, and strategy.
- Produce and circulate analytics and recommend activity to increase engagement
- Ensure brand consistency
Website, SEO and PPC:
Website content management:
- Oversee website content updates, ensuring all pages are optimised for SEO and align consistently with the WR Partners brand.
- Generate innovative content marketing ideas and develop content calendar
- Produce analytics reports and recommend activity to improve website performance
Implementation of our SEO and PPC strategy:
- Collaborate with a specialist search agency to develop and execute comprehensive SEO and PPC strategies, driving targeted traffic and improving online visibility.
- Identify and recommend activity to improve SEO & PPC performance
- Ongoing keyword research including discovery and expansion of key word opportunities
Marketing Campaigns:
Oversee the implementation of marketing campaigns:
- Assist in the development and execution of both offline and online marketing campaigns, ensuring alignment with overall business goals and driving lead generation and brand growth
- Evaluate effectiveness of marketing activity by reporting results
Continuously improve the Firm’s use of AI and Marketing automation tools:
- Leveraging AI tools and utilising effective prompts to streamline marketing processes, enhance efficiency, and drive innovative strategies.
- Optimisation of email marketing communications through the CRM .